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Recursos bibliográficos en papel y digitales -
- libros, artículos de revistas,
ponencias de eventos, etc. -
» Resultado: 4 registros
| Registro 1 de 4 | |
| Autor: | De Groote, Patrick - |
| Título: | Economic & Tourism Aspects of the Olympic Games |
| Fuente: | Tourism Review. v.60, n.3. International Association of Scientific Experts in Tourism, AIEST |
| Páginas: | pp. 20-28 |
| Año: | 2005 |
| Resumen: | In this article the development of the Olympic Games (the biggest mega sport event ever) will be described as an interesting case in the sport-tourism relationship. The Olympics are indeed the biggest show on earth. the most participants in history,. spectators on site and the greatest television audience ever. This marriage of convenience between sport and tourism will be explored and examplified, first in general and second by means of on historical overview (of the Summer and Winter Games) and the economic impact of the Olympic Games. |
| Palabras clave: | TURISMO | DEPORTES | EVENTOS | ASPECTOS ECONOMICOS | ASPECTOS TURISTICOS | JUEGOS OLIMPICOS | |
| Solicitar por: | HEMEROTECA T + datos de Fuente |
| Registro 2 de 4 | |
| Autor: | Organización Mundial del Turismo; Comité Olímpico Internacional |
| Título: | Deporte y turismo |
| Conferencia: | Conferencia Mundial de Deporte y Turismo, 1. Barcelona, 22-23 febrero 2001 |
| Institución patroc.: | Organización Mundial del Turismo; Comité Olímpico Internacional |
| Ciudad y Editorial: | Madrid : OMT |
| ISBN: | 92-844-0470-3 |
| Páginas: | 168 p. |
| Año: | c2001 |
| Notas: | Compra OMT 27,50 euros (Centro Depositario) Factura 909073 12-may-06 |
| Resumen: | Deporte y turismo son dos fuerzas motoras de la promoción y el desarrollo económico sostenible de los destinos turísticos. Para comprender mejor la relación entre turismo y deporte, y para incrementar la conciencia de los beneficios que juntos pueden aportar, la OMT y el Comité Olímpico Internacional (COI) organizaron conjuntamente la primera Conferencia Mundial sobre Deporte y Turismo en Barcelona los días 22 y 23 de febrero de 2001. Esta publicación contiene los estudios preparados para la Conferencia, así como los discursos allí pronunciados. |
| Contenido: | * Introducción * Principales resultados de la Conferencia * Presentaciones * - Deporte y turismo: estímulos del desarrollo * - Incicencia económica de los Juegos Olímpicos en el turismo * - Infraestructura de deporte y turismo * - El deporte como parte del turismo de recreo * - Turismo, deporte y cultura * - Turismo, deporte y medio ambiente * - Turismo, deporte y recursos humanos * - Efectos de las competiciones deportivas en la imagen turística * La comercialización conjunta del turismo y de los grandes acontecimientos deportivos * Juegos Olímpicos y turismo en Australia * Anexos |
| Palabras clave: | TURISMO | DEPORTES | TURISMO DEPORTIVO | ECONOMIA DEL TURISMO | ENCUENTRO DEPORTIVO | TURISMO SECTORIAL | IMAGEN DE MARCA | INFRAESTRUCTURA | MEDIO AMBIENTE | RECURSOS HUMANOS | COMERCIALIZACION | JUEGOS OLIMPICOS | |
| Solicitar por: | TURISMO 20821 |
| Registro 3 de 4 | |
| Autor: | Ishiy, Morupi |
| Título: | Turismo e megaeventos esportivos |
| Fuente: | Turismo em Análise. v.9, n.2. Universidade de São Paulo. Escola de Comunicações e Artes. Departamento de Relações Públicas, Propaganda e Turismo |
| Páginas: | pp. 47-61 |
| Año: | nov. 1998 |
| Resumen: | Enfoca a importância crescente dos eventos esportivos, no mercado internacional de viagens e turismo, a sua importância para a indústria do turismo e seus impactos nos núcleos receptores. Aborda especificamente os efeitos causados pelos "megaeventos esportivos", através de fatos ocorridos por ocasião de edições dos Jogos Olímpicos de Verão e da Copa do Mundo de Futebol. |
| Palabras clave: | TURISMO | DEPORTES | EVENTOS DEPORTIVOS | JUEGOS OLIMPICOS | |
| Solicitar por: | HEMEROTECA T + datos de Fuente |
| Registro 4 de 4 | |
| Autor: | Socher, Karl - |
| Título: | How not to get Olympic Games: Destination managers instead of strategists |
| Fuente: | Tourism Review. v.52, n.2. International Association of Scientific Experts in Tourism, AIEST |
| Páginas: | pp. 41-47 |
| Año: | 1997 |
| Resumen: | This article generally deals with the level of acceptance the population of Tyrol showed for the Olympic Games in Innsbruck in the past (1964 and 1976) and in these days (applications for 2002 and 2006). Moreover, it explains the reasons which led to a decrease in sympathy for Olympic Games among the local population during the last years. Particularly most people in the city think, that tourism drives up prices, increases traffic, reduces parking space, destroys the environment and so on. On the other hand, the people in the country-side, especially in the tourism resorts, have a more positive opinion about tourism, because they see the advantages for them directly. In 1993, the application for the Olympic Winter Games 2002 was negative with 73 per cent of the votes. In 1997, a second referendum for an application for 2006 was held. The result in the province of Tyrol was positive with a majority of 69 per cent, but the voters in the city of Innsbruck rejected the proposal by 53 per cent. The author works out the thesis, that a well organized campaign could have had a positive result already in the first referendum in 1993. He also points out, that one of the main mistakes was the fact that there were no engaged entrepreneurs supporting the idea of Olympic Games, but mainly politicians and functionaries. Other reasons for the rejection and increased scepticism of the population are the concentration on the city of Innsbruck, the lack in clearly demonstrating the advantages in financial income, infrastructure and employment as well as the opinion that tourism only meets the interest of the hotel industry. |
| Palabras clave: | TURISMO | DEPORTES | MARKETING | JUEGOS OLIMPICOS | |
| Solicitar por: | HEMEROTECA T + datos de Fuente |
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